Dave Seaton is an award-winning Customer Experience (CX) strategist and thought leader, with over 20 years of experience transforming customer experiences to grow revenue and amplify loyalty. His expertise includes customer-centric culture transformation, Voice of Customer (VoC) programs, experience design, metrics, and ROI. Dave recently reduced customer churn by 66% YoY from customer service issues for a B2B SaaS company (nThrive).

Dave also has over a decade of experience leading customer service and support organizations, including the contact center and professional services. He is an engaging leader who integrates a customer-centric approach to drive exceptional operational and financial results. Dave led a business process improvement initiative for a 120-person service organization that resulted in a 44% YoY cycle time improvement and reduced operating costs by $1.5M. 

As a recognized industry expert, Dave writes and speaks about customer experience, customer service, and leadership development. He has spoken at conferences for Technology Services Industry Association (TSIA), International Customer Management Institute (ICMI), Customer Contact Week (CCW), and others.

Dave is a Certified Customer Experience Professional (CCXP) and winner of the 2021 North American Customer Centricity Award in the Customer Insight and Feedback category for his work at nThrive. He is a Lean Six Sigma Green Belt and holds a B.S. in Computer Science from Oklahoma State University.